Okay… So I know this is a hair blog, but I just HAD to get your take on this!!

From Clutch Mag­a­zine;

Just when you thought main­stream media was demys­ti­fied of the age-old big butt, they prove to us all, yet again, light makes it right.

Accord­ing to the New York Dai­ly News, big butts are this summer’s hottest trend. And whose back sides accom­pa­nies the head­line? None oth­er than “Armen­ian Princess” Kim Kar­dashi­an and 40-year-old actress-singer Jen­nifer Lopez. With hon­or­able men­tions of Ser­e­na Williams and Bey­once in the periph­ery.

The sto­ry reads: “Not since Sir Mix-a-Lot’s 1992 hit “Baby Got Back” has so much praise been paid to the pos­te­ri­or.”

Ummm, but for who? I know some dudes on Ful­ton who jump up and down every time my girls and I walk pass.

The author attempts to dilute the hype a bit, quot­ing Style­sight trend ana­lyst Sharon Graubard. “African Amer­i­can and Lati­no cul­ture have long respect­ed a larg­er bum. We have all these Brazil­ian mod­els, and as our pop­u­la­tion becomes more diverse, we’re appre­ci­at­ing dif­fer­ent body parts that are dif­fer­ent than the puri­tan­i­cal Amer­i­can roots. In Brazil, it’s been all about the butt.”

Hmmm…Different than the puri­tan­i­cal Amer­i­can roots?

Yet again, and sad­ly, these trend reports prove Black bod­ies remain out­side the Euro­pean aes­thet­ic code. Our bod­ies are decon­struct­ed, cut up like a slab of dead meat and hoist­ed as nation­al hors d’oeuvres for the world to pick at. We are nev­er the main dish. Or do we even want to be?

Inter­est­ing! What are your thoughts?

Black Girl With Long Hair

Leila Noel­liste, founder of Black Girl with Long Hair (April 2008). Social media, pop cul­ture and black beau­ty enthu­si­ast. bell hooks’ hair twin…

Leave a Reply

70 Comments on "The big-butt trend"

Notify of

@ Jor­dan

I agree and com­plete­ly relat­ed. My bot­tom is not huge and so peo­ple make fun of me and say I have a butt like a white girl. So sil­ly, we can’t all look like Ser­e­na.


it’s ridiculous.…our fea­tures are only praised if they are on some­one of anoth­er race. Big lips? Angeli­na Jolie…Big butt? Kim K or Vida Guerra.…etc etc…and it goes on and on my friend



and the race fail con­tin­ues

This issue goes back to the com­mod­i­fi­ca­tion of black­ness. If it is some­thing that can be mar­ket­ed, then it is okay, but would be bet­ter if it is on a body that isn’t black. The big butt sells as long as it’s on J.Lo or Kim K. But some peo­ple still find Serena’s pos­te­ri­or offen­sive in ten­nis whites! Amer­i­ca has always place a high­er aes­thet­ic on the Euro­cen­tric fea­tures, fig­ure, etc. That is one of those things here that is like­ly to be an issue for some time. And as the writer stat­ed, Ummm for who? This is only new… Read more »
I blame music videos and such for think­ing that a big butt is the best thing going. I am an african-amer­i­can woman that does not have a big butt, AND I DON’T CARE. In high school and through­out life I have been teased by boys, fam­i­ly mem­bers, and lovers for it. One day I just woke up and said “f it.” My body was not meant to have a badonkadonk. So if you have a well round­ed moun­tain or a flat­land for a back­side, so what! Your worth is deter­mind­ed by your body, and your beau­ty is root­ed in your… Read more »

I got­ta tell you I bust­ed out laugh­ing at this line: “Ummm, but for who? I know some dudes on Ful­ton who jump up and down every time my girls and I walk pass.”

First of all, Ser­ine has been look­ing real­ly cute late­ly! It’s unfor­tu­nate that beau­ty is still judged accord­ing to a Euro­pean aes­thet­ic, even if it’s in a non-obvious/subversive way.  Iron­i­cal­ly, I was shocked when I first moved from Amer­i­ca to Eng­land and found beauty/fashion ad cam­paigns reg­u­lar­ly fea­tur­ing Black women (from shades rang­ing from fair to very dark) with­out any under­ly­ing sub­text — many major stores even fea­ture black man­nequins. That said England/Europe has it’s issues as well, but it seems like in Amer­i­ca there is a con­tin­ued under­cur­rent of lack of accep­tance of Black­ness as being part of the… Read more »

[…] This post was men­tioned on Twit­ter by S Nick­ie Brown, Black Girl Long Hair. Black Girl Long Hair said: Link of the day: The big butt trend (what’s your take?) http://bit.ly/9dcUE6 @clutchmagonline […]


some things we just have to chalk up to white folks’ igno­rance. they are not con­di­tioned to think of black women as nat­u­ral­ly attrac­tive, so any­thing like a ‘big butt’ being seen as attrac­tive HAS to be attached to a white body. it’s still sex­ist, regard­less of what body is being objec­ti­fied.

i’m not mad, i could care less, because i know i’m attrac­tive in my choco­late skin…with my big butt!

but on anoth­er note, WTF is going on with Serena’s HAIR??!! she looks bananas! but the body is ban­gin’!

Sherrie C

Who cares about what these main­stream folk think or pub­lish. They (the media, pub­lish­ers, etc.) will nev­er think high­ly of our race on edu­ca­tion, beau­ty or in the work­place, career, etc. This is a giv­en. I am beau­ti­ful with my caramel skin and big butt.…and to my oth­er sis­ters with big butts, you are beau­ti­ful!


I’m so over the media’s hype over fat butts. For­get Kim Kar­dashi­an and these Brazilians…African women been hav­ing big butts before big butts was. Just anoth­er exam­ple of white folk try­ing to cap­i­tal­ize on black folk with­out pay­ing homage.