*Pre­pared for BGLH by Meosha Tall of 1Me­Nat­u­ral­ly


Intro­duce your­self!
Jouelzy —- the great white land of sub­ur­bia, Delaware.

Why did you make the deci­sion to go nat­u­ral?
I didn’t real­ly “go nat­u­ral” I just want­ed to try a new look by shav­ing my head into a cae­sar. That was the 3rd time I shaved off all my hair. The first two times I was actu­al­ly try­ing to go nat­u­ral. The first time I thought I was doing some­thing wrong because my “new growth” just wasn’t act­ing right. The sec­ond time, I thought I could train my hair into being curly — because that’s what I thought nat­u­ral hair was sup­pose to be, curly. And the last time, I just want­ed a cae­sar with designs in it; blame it on just mov­ing to Brook­lyn. Once I got some length I start­ed putting var­i­ous weaves and braids in and for­got about my real hair. So as far as being a nat­u­ral who actu­al­ly embraces her hair — I would say 1.5 years.

How would you describe your tex­ture?
I have coarse 4C hair with some oth­er tex­tures in the back, but I large­ly iden­ti­fy as 4C. It’s some­what dense. For me the hair typ­ing sys­tem is a begin­ners mark­er to help them begin to learn about their hair, but it’s noth­ing to get too attached to. I know I have a tex­ture that’s not wide­ly rep­re­sent­ed so I use 4C as a mark­er so I’m eas­ier for peo­ple to find on YouTube.

Describe your styling reg­i­men over the course of the mon­th.
I enjoy switch­ing up my look and I think hair is a mode of expres­sion. I style often because I can and I like to — and because I have a YouTube chan­nel that I try to upload one video a week to. I love curls, like most of us. So I do a lot of curly styles, and because of that I’m styling my hair 2–3 times a week. I’m always look­ing for a new way to curl my hair (it’s why I have a curl series!!!), whether it’s dif­fer­ent curlers or tech­niques, I’m try­ing some­thing new on a week­ly basis when my work sched­ule per­mits.


What does wash day look like for you?
Well depend­ing on what prod­ucts I have oblig­ed myself to review or what style I decid­ed I was going to record a video on, that usu­al­ly shapes my wash day. Once a week I have a thor­ough wash day and then when I can get it in in the mid­dle of the week I’ll do a refresh wash by just co-wash­ing my hair. On the wash day I’m always try­ing some­thing new, whether it’s a deep con­di­tion­er (I DC week­ly dur­ing the win­ter) or a DIY cleanser/conditioning treat­ment. I’m doing some­thing that requires me to mix some prod­ucts togeth­er. I always steam. I LOVE steam­ing my hair as part of my con­di­tion­ing process. I use my Q-Redew steam­er a lot. If I need to clar­i­fy my hair, which I do once a mon­th I’ll use Carol’s Daugh­ter Rose­mary Mint Sham­poo or As I Am Cleans­ing Con­di­tion­er depend­ing on my mood.

Describe your favorite go-to hair­style for days when you don’t have a lot of time to style.
I love big hair, so I can get almost any style to work with a few bob­by pins because I want my hair to be big and obnox­ious. Ban­tu knot outs are my usu­al go to. Some times I throw some perm rods in for 30 min­utes, just to add some type of def­i­n­i­tion. My Hon­ey­child Type 4 Hair Cre­me is a great mois­tur­iz­er that allows me to do the­se last min­ute styles with­out it turn­ing to com­plete frizz. For what­ev­er rea­son if I have that in my hair, I can get away with 30 min­ute rollers that look decent.

How do you com­bat shrink­age?
I embrace it. That’s the biggest thing with coarser tex­tured hair. Embrace the “flaws” like shrink­age and frizz oth­er­wise you’re going to have unre­al­is­tic expec­ta­tions. I know if I style my hair on any­thing more than slight­ly damp hair (if I can actu­al­ly get it to dry) I’m going to have real­ly tight curls/shrunken styles. But it’ll stretch through­out the week as the curls drop or if it’s a style I redo every night, that’ll stretch it out too. I don’t com­bat it. I work with it. There’s a plus to shrink­age. Even if your hair looks short­er because it’s dense­ly com­pact­ed it will appear thicker/fuller. I prefer a full look over a longer look.

What are some of your prob­lem areas (if any) that require spe­cial care and atten­tion?
The back mid­dle of my head is a pain in my right side. It has the nerve to try and be curly when the rest of my hair is a z pat­tern. And who has time to sec­tion their hair and apply com­plete­ly dif­fer­ent pro­duct to one sec­tion of their head that just wants to be dif­fer­ent? Chile cheese. On a seri­ous note, I just try to be gen­tle all around with my hair, patient and man­age my time bet­ter when it comes to doing my hair, so I’m not pulling a rush job.

What are 2 do’s for your tex­ture?
Detan­gle, detan­gle and detan­gle. It’s a nev­er end­ing process. Wash, detan­gle, con­di­tion, detan­gle. With coarse hair that wraps around itself and has no sense of uni­for­mi­ty, I have to be very care­ful with detan­gling my hair to help min­i­mize break­age, tan­gles and knots that cause break­age. And obvi­ous­ly mois­tur­iz­ing. It’s some­thing I do often, depend­ing on the style, at the very least every oth­er day. After every wash I do the LCO (leave-in water based pro­duct, cre­me pro­duct, oil/butter) to mois­tur­ize. Then I’ll spray my hair through­out the week. For curly styles I love Alikay Nat­u­rals Loc But­ter and Entwine’s Hydra­tor. For all around styling, when I’m being super lazy, Shea Mois­ture prod­ucts are the best. They can be over­pow­er­ing, but that works in your favor if you want to mois­tur­ize your hair one day and not wor­ry about it for most of the week.

What are 2 don’ts for your tex­ture?
Being impa­tient and over think­ing the process. I get a lot of ques­tions on my YouTube chan­nel that real­ly make me fur­row my brow, like huh? But I under­stand that there isn’t a lot of rep­re­sen­ta­tion for 4C/Coarse hair in the media to begin with. We all watch the­se girls with big curly hair or hair that has a lot less kink then ours and we start think­ing our hair is the impos­si­ble tex­ture to deal with. We set unre­al­is­tic expec­ta­tions on our­selves and we get so caught up in the have-not side of things. And then every time we go to style our hair, the first thought is “this isn’t going to work cause my hair is….”, you’ve already over com­pli­cat­ed the sit­u­a­tion. Know that it’s going to take more then some light leave-in or gel to mois­tur­ize your hair and that you have to MANIPULATE your hair into a curl, because you DO NOT have a curl to DEFINE. Accept it and make it do what it do. Yes you will have to style your hair more often, because of your mois­tur­iz­ing needs you hair doesn’t hold curls as long as oth­ers, but if you embrace your hair you will open your­self up to a whole new world of style options. 80% of your style is con­fi­dence. Peo­ple per­ceive you how you per­ceive your­self, so don’t box your­self in with expec­ta­tions that don’t fit you. I might think that my hair looks hor­ri­ble, but there’s some­one out there wish­ing they had my hair.

Is there a blog/webpage where we can find you?
www.youtube.com/jouelzy, www.blackhairkitchen.com and my IG: http://www.instagr.am/jouelzy.


Just anoth­er lover of nat­u­ral hair and expres­sion.
— Style Icon Coor­di­na­tor for BGLH

Leave a Reply

40 Comments on "Jouelzy // 4C Natural Hair Style Icon"

Notify of

I been nat­u­ral for almost 3 years and at first i was almost think­ing about giv­ing up because i have coas­re hair and i was unsure what to do.. now i am glad i did­nt


I have 4c hair, and I’ve start­ed using Wen. It’s expen­sive but a GENIE on my hair! There are cer­tain vari­eties of Wen that have the mois­tur­iz­ing capac­i­ty to tame my locks, as well as a styling stick that I LOVE. I don’t use the stick often because of the price for the amount, but I actu­al­ly have my (teeny tiny) curls when I use it. I’m exper­i­ment­ing more with it, but so far, I’m in love :-)


[…] We fea­tured Jouelzy as a style icon in Feb­ru­ary. Her Youtube chan­nel is ded­i­cat­ed to show­ing how to style and care for 4C hair, and includes help­ful tips on how to install weaves with­out dam­ag­ing your edges and how to select good qual­i­ty weaves. Check it out: […]


[…] fea­tured Jouelzy as a style icon in Feb­ru­ary. Her Youtube chan­nel is ded­i­cat­ed to show­ing how to style and care for 4C hair, and […]

Hi Jouelzy! I love your hair. Girl that face and lips? You are just too much=) You are how­ev­er spot on with your phi­los­o­phy on 4c hair. I’ve been nat­u­ral since the late nineties… just out of high school. I always just wore blow outs from the Egyp­tians, sew ins and dif­fer­ent braid styles. It was­nt until 4 or 5 years ago that I start­ed to exper­i­ment with curly looks. I went thru the motions of buy­ing curl defin­ing creams, wet­ting my hair then using curl enhanc­ing prod­ucts to no avail. Then I final­ly real­ized that my hair was inca­pable… Read more »

I just love you for this post. 4C girls are so under­rep­re­sent­ed.


I love her hair and she is beau­ti­ful!! She is def­i­nite­ly my nat­u­ral hair icon <3

Betty W

I love her insights on 4c hair. I also had un-releal­is­tic expec­ta­tions when I start­ed learn­ing how to take care of my nat­u­ral hair. I like that the shrink­age actu­al­ly cre­at­ed the appear­ance of volum­ne. Nev­er thought about it that way. I now under­stand that frizz is a part of 4c hair, espe­cial­ly when it grays. My hair is super, duper crinkly, but I’m learn­ing to love it. Thank You. I love Jouelzy’s sto­ry.
[imgcomment image[/img]


Beau­ti­ful hair and face! And has any­one ever told you that you look like you could be relat­ed to Nikki Mae (nat­u­ral hair vlog­ger)? You all could pass for sis­ters! ;0)


I like her chan­nel, vis­it it all the time. Infor­ma­tive, to the point and slick pro­duc­tion. It’s rare to see 4cs doing that. 4cs don’t see the demand for our hair on youtube so the major­i­ty of 4cs on youtube don’t seem to invest in the equip­ment or pro­duc­tion that makes YT videos more watch­able. It’s always the 4a, 3c and looser curlies who have high qual­i­ty videos. Def­i­nite­ly enjoyed what Jouelzy had to say. I find Tina Smith so repet­i­tive. I read what she said and she doesn’t have a point, she just loves rant­i­ng.


I love this inter­view, it is the realest.I bought curl­form­ers right after watch­ing your curl­former video…keep it up girl!


I love your con­fi­dence Jouelzy. 

And I’m total­ly feel­ing you about that curly patch.
[imgcomment image[/img]


[…] Read this arti­cle: Jouelzy // 4C Nat­u­ral Hair Style Icon | Black Girl with Long Hair […]


Jouelzy on black girl long hair! YAY! I’ve been watch­ing her videos on youtube for a long time. She helped prove that our 4C hair with the right care and style can look like looser hair types. Con­grads Jouelzy! Rep­re­sent that beau­ti­ful 4c hair!


I loovvee her Youtube chan­nel. She was one of the first wom­en to show me that I can put curl­form­ers in my head and have swag all day. :)

Josephine Odion

We pay too much atten­tion to hair types. If she says her hair could be 4c we shouldn’t be dis­agree­ing with her & make it a big deal. My hair is 4c but you wouldn’t think so if you saw it in a twist out or curled up & about. The point is, have/maintain healthy hair, embrace it & rock it as you feel.


I love that she looks for dif­fer­ent ways to curl her hair! She seems like she might use curl­form­ers? I’m a big fan of the big ringlet curls on nat­u­ral hair. So pret­ty. Nat­u­ral hair is ver­sa­tile, there is absolute­ly noth­ing wrong with see­ing what it can do!


I do, I just did a video on curl­form­ers. Love them. Thanks!

Miss Lyricist

Obvi­ous­ly a hater wom­an met up with a hater dude and had a hater kid. We now know that hater kid’s name was Tina Smith. IJS. Why be so neg­a­tive? Move on. No. Real­ly move with your whole life because if you have that much salt for a blog post, one can only imag­ine what oth­er bag­gage you have. #facepalm­mo­ment


Best write up ever! That’s what I call “real talk!”



I know it is Tina Smith but I have to agree with her. The inter­view is a con­tra­dic­tion. One min­ute she is say­ing she loves 4c hair, the next min­ute she is manip­u­lat­ing her hair in search of the holy grail of curl 90 to 100% of the time. 4c is fab­u­lous as is. You do not need to try to manip­u­late it and make your­self sick try­ing to cre­ate type 3 curls. If type 3 hair girls are not spend­ing the major­i­ty of their time try­ing to cre­ate type 4 tex­ture, there is no need for me to spend… Read more »

I’ve seen her videos. That hair is 4C and she rocks it…because why wouldn’t she *shrug*


oh gosh…really…its hair relax…if that’s the curl pat­tern she iden­ti­fies with so be it…that’s not the real­ly the point… its about tak­ing care of her nat­u­ral care and embrac­ing her hair regard­less of the texture/curl pat­tern what­ev­er..


She has a point, but peo­ple will hate on the com­ment because she’s Tina Smith…however, if you read prop­er­ly she’s got a valid point


If not for the many typos, run-ons, and seem­ing­ly angry tone may­be we could “read it prop­er­ly”.
Sor­ry sis­ter :-(.


love your hair


Beau­ti­ful styles!


Good inter­view. She’s right make it do what it do and love the hair you have. I like her you tube page. I stum­bled upon it last year.


shes sooo prett­tyyy! steal­ing some of the­se styles! but idont think shes 4c she has a curl may­be shes a 4b


I think she knows her hair best :-) Depend­ing on what I put in my hair I have exact the same “curl” when my hair is wet and believe me I’m a 4c all over. There are all kinds of 4c’s. You’d be sur­prised to see what kind of styles I can pull of with my 4c. My sis­ter is 4c as well and her hair behaves dif­fer­ent­ly to the same prod­ucts. Beau­ti­full lady, hap­py to see a 4c!


I’m sub­bing to your youtube chan­nel now sis.


I love her and get self-sat­is­fied smile. You go girl!!


Joulezy said, “But I under­stand that there isn’t a lot of rep­re­sen­ta­tion for 4C/Coarse hair in the media…” I just want to point out there there is a dif­fer­ence between 4c or tight­ly coiled hair and course hair. I often find those with tight­ly coiled hair have some of the soft­est hair.

Patricia Kayden

“The great white land of sur­bu­bia” What does that mean??????


She lives around a bunch of white peo­ple in the sub­urbs

Patricia Kayden

“..a bunch of white peo­ple..” we need to drop the racial con­no­ta­tions,


Realy!!??!! We’ll do that when they stop using racial con­no­ta­tions. Since that ain’t hap­pen­ing, its open house!!!


Should be “Real­ly…”


Beau­ti­ful girl, beau­ti­ful hair! This is the best hair icon inter­view I’ve read.