BGLH Style: Emijaa in New York


Introduce yourself!
Hello!! I’m Emijaa Jaaemil, a personal style blogger and jewelry designer. I live in Brooklyn, NY. By day I work in a law firm, and I also handcraft costume jewelry aside from personal style blogging.

What is your style philosophy?
My style philosophy is I dress for me. Be original. Be confident. Be comfortable and love what you wear. That is when you’re the most sexiest {in my opinion}.

How would you describe your sense of style?
I’m most comfortable in a dress and heels, but I love to consider myself a fashion chameleon – I’ll wear anything as long as it goes well with heels… I have no rules – everything goes as long as I look good and feel good!


What is the process of deciding what to wear in the morning?
I like to dress according to how I feel. Some days, I want to totally dress up and other days I’m pretty laid back. It really depends on what mood I wake up in. If I had to give a step by step process it would go something like this:
1. Check the weather.
2. Skim through my closet to see if anything catches my eye – if not,
3. I’ll choose a shoe that I want to wear and build my outfit from there.
On most days, I change outfits a few times before finalizing my look – but the deciding factor is – am I comfortable in what I’m wearing?

What are the three favorite things in your closet?
I really don’t have favorites… I only make purchases that I absolutely love, but if I had to choose: 1. My tutu 2. My motorcycle jacket 3. My Gap denim jacket.

What are some of your favorite shops/websites for clothes, shoes and accessories?
I love shopping at thrift stores. Some of my favorites are in Hampton, VA. I love Zara for statement/key pieces (at affordable prices), Old Navy/Gap for basics, Asos and American Apparel, Payless – to name a few. I shop everywhere – if I love it I buy it! Style doesn’t have a label.

How long have you been natural?
I have been natural for 3 years.

How and why did you transition into natural hair?
I decided to transition my relaxed hair to its natural state in 2010 after reading the blog “The Moptop Maven”. I loved the versatility of natural hair, so in July 2010, I did the big chop. It was my best choice!

What is your signature hairstyle?
Wash and Go, although since this feature I have been swearing by two strand twist-outs! My hair seems much more manageable this way…

Describe your styling regimen over the course of the month.
My hair styling regimen is simple – I wash and condition/deep condition my hair once a week. I detangle my hair while in the shower using lots of conditioner. Afterwards, I either two strand twist my hair or I’ll apply product for a wash and go. I rotate between the products below.

Pureology Precious Oil Shampoo
Kinky Curly Come Clean
Clear Scalp & Hair Therapy Ultra Shea Shampoo

Pureology Precious Oil Softening Conditioner
Trader Joes Tea Tree Tingle
Herbal Essences Hello Hydration
Dove Intensive Repair

Deep Conditioners: Homemade

Styling Products:
Kinky Curly Curling Custard
Eco Styler with Olive Oil or Argan Oil
Taliah Waajid Curl Sealer
Shea Moisture Curl Enhancing Smoothie

Is there a blog/webpage where we can find you?
Yes you can find me on my blog –, my jewelry at and on social media Instagram and Twitter: @EmijaaJaaemil and Facebook: @EmijaaJaaemilJewelry.



Just another lover of natural hair and expression. - Style Icon Coordinator for BGLH


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31 thoughts on “BGLH Style: Emijaa in New York

  1. I love NATURAL HAIR!! I have seen more mere mortal black women transformed into GODDESSES on this site. You just don’t get that effect with straightened hair (IMHO).

  2. I LOVE your hair & sense of style!

    I have a question — What do you use in your homemade deep conditioners?

    • Hi MangoMadness,

      Thank you for the awesome comments! I love to use plain greek yogurt with olive oil and honey or coconut milk with 1 egg white, olive oil and honey. Those are my two favorite deep conditioners although I have several I rotate.

      xx, EJ

  3. I think your style and personality are lovely. In the first picture with the camel coat, near the stairs; can you itemize each item in your ensemble from the jewelery to the shoes and tell me where everything is from and a link (if it isn’t too much trouble).


  4. I absolutely love your style. I was born and raised in Hampton, VA, can you shine some light as to where you shop here? I always have to go out of state to buy my clothes which sucks. Thanks Ebony.

    • Hi Ebony,

      I love Hampton for thrifting… so many cute spots but unfortunately I don’t really know the area or names – my mom takes me when I visit. I know a few of the thrift stores are on the same road as where the Hampton Coliseum is. Not sure how much help that is… sorry :-(

      xx, EJ

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