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Intro­duce your­self!
My name is Amber Lucas. I cur­rent­ly live in Wine Coun­try (North­ern Cal­i­for­nia) with my boyfriend, two cats and guinea pig. I work as a full time man­ag­er at a local bou­tique, I own two online stores through Etsy, as well as my blog, A•Mused. I am mixed: my moth­er is Dan­ish, and my father is Hait­ian. I grew up in Hawaii, came out to Cal­i­for­nia for col­lege, and I nev­er left! 

What is your style phi­los­o­phy?
My style phi­los­o­phy is to wear what makes me hap­py. I love when cloth­ing has a sto­ry, such as wear­ing items from my mother’s clos­et, or cre­at­ing DIY ver­sions of design­er items. It makes the pieces more per­son­al, and more “me”. I think per­son­al style should be that: com­plete­ly unique to you, and not some­thing that oth­ers dic­tate.

How would you describe your sense of style?
I love to play with col­or and tex­ture. I don’t think I fall into one par­tic­u­lar style. I am drawn to quirky, unusu­al items: such as cat prints or scal­loped col­lars on blous­es. I want my cloth­ing to have a sense of humor. I think fash­ion should spark con­ver­sa­tion. I have a pink t-shirt that says “Pink Freud”. I think it’s hilar­i­ous, and peo­ple com­ment on it when­ev­er I wear it. I love things like that! I also love to shop sec­ond hand and vin­tage stores. I just recent­ly dis­cov­ered Gunne Sax dress­es, and I am so in love! I feel like my style is sim­i­lar to the lit­tle girl of my youth play­ing dress up, only now I try to walk the fine line of play­ing dress up while strik­ing a bal­ance with what is appro­pri­ate for the pub­lic. I am how­ev­er, always look­ing for an excuse to wear my pet­tiskirts.

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What is the process of decid­ing what to wear in the morn­ing?
My inspi­ra­tion for choos­ing out­fits usu­al­ly hap­pens when I have been awake for too long. Late at night I like to open my clos­et (my clos­et is orga­nized into group­ings of tops, skirts, dress­es, and top lay­er­ing pieces, such as vests, cardi­gans, den­im jack­ets, and blaz­ers) and start to pair items that I nor­mal­ly wouldn’t think of putting togeth­er. I assem­ble the whole out­fit, includ­ing acces­sories and shoes, and then snap a pho­to. I have a whole gallery on my phone, which I browse on morn­ings I’m run­ning late, which helps me get dressed in record time.

What are the three favorite things in your clos­et?
Ooh. I’ve got a whole bunch of favorites! If I were to nar­row it down to three, my top three favorite items would be: My vin­tage Yves Saint Lau­rent wrap dress that I pur­chased in Texas, my vin­tage Dolce & Gab­bana evening gown that I found at a local con­sign­ment store, and my cus­tom made leather dress. Those three are total (tri)polar oppo­sites of each oth­er, but I guess that ties back to my style being exper­i­men­tal! I also have a vin­tage vel­vet bow tie that I just bought, and I can­not wait to wear it! 

What are some of your favorite shops/websites for clothes, shoes and acces­sories?
Yoox.com and theoutnet.com are a favorite of mine for shoes. For acces­sories I love to shop Etsy stores. I’m going through a ring phase at the moment, and there are sev­er­al beau­ti­ful, hand­made del­i­cate ones avail­able. I like that I am sup­port­ing someone’s craft when I shop through Etsy. I have a few eBay sell­ers that I love, and I also love brows­ing Asos to see what they have avail­able. Asos is so dan­ger­ous! Also, I am for­tu­nate enough to live 20 min­utes away from the nation’s largest Sal­va­tion Army store. They sell every­thing from mope­ds to trac­tors to fur­ni­ture and cloth­ing. I once bought a $6 Coach bag there! I love amaz­ing finds like that.

How long have you been nat­ur­al?
I have nev­er permed or had any sort of straight­en­ing treat­ment in my hair, so I haven’t real­ly had a tran­si­tion. How­ev­er I did strug­gle with accept­ing my nat­ur­al hair. I believed for the longest time that I couldn’t be as pret­ty, or attrac­tive as oth­ers because of it. I strug­gled with learn­ing how to main­tain my hair with curls that dried to dif­fer­ent lengths, and the mul­ti­ple tex­tures it had. It seemed that the styl­ists I went to either butchered it with bad, uneven cuts, or sug­gest­ed shav­ing my head (!!) or get­ting a perm. I went for years wear­ing my hair pulled back. 

Final­ly, in col­lege I met a styl­ist named Richard, and he changed my rela­tion­ship with my hair. He showed me how to main­tain it, gave me an amaz­ing cut, and intro­duced me to the Keras­tase lines. I had been using a Keras­tase sham­poo for years, but nev­er the whole line at once. That was the begin­ning of my falling in love with my hair. Over the years I have become increas­ing­ly aware of how many peo­ple have a lack of knowl­edge when it comes to curly/natural hair. I’ve had many peo­ple auto­mat­i­cal­ly assume that I hate my hair because of how curly it is. They couldn’t be more mis­tak­en! I love my hair. I want oth­ers to love their hair as much as I do. It’s amaz­ing how much con­fi­dence you gain when you accept your­self (and your hair)!

What is your sig­na­ture hair­style?
My sig­na­ture hair­style is to wear my hair down. I love my hair to have soft, defined curls, with sev­er­al lay­ers. When I get my hair cut (which is the Deva cut) I always ask for facial fram­ing lay­ers, and for as many lay­ers as pos­si­ble. The more lay­ers, the more free my curls are to move around. I usu­al­ly wear my hair with a small side part, or no part at all. My moto is “the big­ger the bet­ter”.

Describe your styling reg­i­men over the course of the month.
I wash my hair every 2–3 days. I no longer use Keras­tase. For the last 5 years I have been using Wen, a cleans­ing con­di­tion­er. In the show­er it is the first prod­uct I use, and the last thing I rinse out. I then sec­tion my hair into 3 parts, and add some prod­uct back in. I use a plain white t-shirt to remove the excess water. I then add a mousse (Smooth ‘N Shine Pol­ish­ing Curled Up Curl Acti­vat­ing Mousse), and let my hair air dry. The mousse cre­ates a “curl cast” (where the curl is stiff and very defined), which I scrunch out for big, soft curls. When I sleep I will either sleep with my hair down (so as not to stretch my curls), or I will wear a loose scrunchie. In the morn­ings I’ll remove the scrunchie first thing — that way while I’m get­ting ready my hair has time to “relax” (it’s stick­ing straight at first!). For a deep con­di­tion­ing treat­ment, I’ll use the Wen deep con­di­tion­er. That’s it!

Is there a blog/webpage where we can find you?
Yes! Come vis­it me at www.amusedblog.com!


Just anoth­er lover of nat­ur­al hair and expres­sion.
— Style Icon Coor­di­na­tor for BGLH

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8 Comments on "BGLH Style: Amber in California"

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Promosi Jubah

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Amber of A•Mused

Thank you so much for fea­tur­ing me! This web­site is tru­ly a glis­ten­ing jew­el of infor­ma­tion and inspi­ra­tion, and I am so hon­ored to be a part of it!


Love the black mini skirt pic, the long skirt white knot­ted t-shir pic, and the pic with the black top and jeans.…lovely. I’ve always won­dered how it would be like to live in Cal­i­for­nia.
Tru­ly the most sim­plest hair reg­i­men. Seems half the secret is in the cut. Love­ly.

Amber of A•Mused

Hi Stace! Liv­ing in Cal­i­for­nia is won­der­ful. It changes com­plete­ly from the LA to Wine Coun­try, but both areas have won­der­ful qual­i­ties. I hope you get to vis­it!!



Amber of A•Mused

Awe thank you!


My thoughts exact­ly!