Woman standing beside espresso machine

Click for part 1 and part 2 of this series.

The past month and a half has been nothing short of a whirlwind of e-mails, products, and research. Compiling information about small businesses and their products is a lot of work — but rest assured that it is indeed a labor of love. I’ve “met” some pretty amazing entrepreneurs and businesswomen along the way, and if I have to do it all over again for a part IV and V in the future, I’d do so in a heartbeat. But for now, I present the third and final (for now) installment of the Small Businesses to Support!

In the same vein as parts I and II, this list is by no means conclusive. But just for fun, I’m doing this one in alphabetical order!


1. AfroVeda

Backstory: A trained and licensed massage therapist specializing in working with cancer sufferers, AfroVeda founder Mala Rhodes has always been focused on providing relief to those in need. Inspired and grounded by her own father who lost his battle with cancer, Mala pursued the creation of AfroVeda as a means to provide a holistic way to care for hair, mind, and body. Five years ago, she shared a homemade moisturizer with a few women on a haircare board, which encouraged her to move forward in creating her line of products. The natural hair scene had not grown to encompass Ayurvedic practices as of yet, and Mala saw this as an excellent opportunity to share with naturals everywhere the benefits of Ayurveda for natural hair.

Benefits: AfroVeda products are based on the ancient traditions of Ayurveda, using some of the most potent and vitamin-rich herbs and botanicals proven to benefit both hair and skin. Because studies show that approximately 60% of what we put on our skin goes into our bloodstream, Mala and the AfroVeda team are very conscious of the ingredients chosen for products. AfroVeda products are also created according to a person’s dosha (body type), not hair type. This is the traditional Ayurvedic method for treating hair and scalp issues – and customers enjoy much better results with products that are in line with their body’s chemistry. All AfroVeda products are 99 – 100% natural, and do not include parabens, sulfates, pthalates, propylene glycol, PABA, mineral oil, paraffin, petrochemicals, DEA, synthetic colors and animal ingredients.

Best Sellers: The number one fan favorite AfroVeda product is the PUR Whipped Hair Gelly. It is used by celebrities, stylists, and everyday naturalistas everywhere. It was even listed in the list of favorite products in Audra Davis-Sivasothy’s book, The Science of Black Hair. A close second is the Shea Amla Whipped Butter Cream. I took the Dosha Quiz (I’m Pitta with a lil’ bit of Kapha by the way), and used products that were tridoshic (good for all 3 doshas). My personal AfroVeda favorites are the M3 Curl Quench and Carrot Seed Clarifying Shampoo Bar. The M3 Curl Quench is THEE go-to for protective styling, providing tons of moisture. I even used it for a wash n’ go (under my styling product) and found that it left my hair super soft and moisturized for days on end. The Carrot Seed Shampoo Bar, I simply love — and it shocked me that I could feel such a way about a bar of shampoo. Read more about it here.

Where to Buy: Most Afroveda products are available on Amazon.com. AfroVeda also has their own shop, located in Grand Prairie, Texas. You can mix, match, and create your own custom products at the Gourmet Hair Cafe, and even make a hair appointment with a natural hair stylist. For those of us not located in Grand Prairie (or anywhere nearby), products can be purchased at www.afroveda.com.


2. Brown Butter Beauty

Backstory: Christine Gant started Brown Butter Beauty after a transitional period in her life. She was struggling with her weight and her hair – it was short, very thin, and almost bald in some places due to over-relaxing. She was very unhappy with the way she looked, and knew she needed to make some changes. After a lot of praying, she was determined to work on herself. She began exercising and eating healthy natural foods, which ultimately led her in the direction of a natural hair journey in 2000. After a  lot of reading and research, she began experimenting with making natural beauty treatments and formulas. Her hair grew back thick, and people began approaching Christine and asking to purchase her products. Brown Butter Beauty officially launched in 2007 with hair pomades, oils, and body butters. Since then, the brand has grown to include conditioners, shampoos, and other skincare products.

Benefits: Brown Butter Beauty products feature food grade oils and organic herbs. They are free from silicones, mineral oil, petrolatum, parabens, and sulfates. Products are cruelty-free and never tested on animals.

Best Sellers: Brown Butter Beauty best sellers include the Rhassoul Herbal Shampoo Bar, Babassu Cream Deep Conditioner, Sweet Milk Detangling Leave-In Conditioner, and Mixed Greens Hair Pomade. I fell head over heels in love with the Rhassoul Herbal Shampoo Bar – so much that I was convinced that it was made just for me. Seriously. It’s in my top 3 favorite shampoo bars of ALL TIME. The Babassu Cream Deep Conditioner is worth it’s weight, leaving my hair buttery smooth (that’s really a thing for me) – especially my randomly kinky thicket of crown hair. Sweet Milk reminds me of Kinky Curly Knot Today, and is a detangling dream. It is also really lightweight, and incredibly ideal for transitioners and naturals with fine hair.

Where to Buy: Brown Butter Beauty is available in three locations across the US, and five internationally. Click here to find out if you can get some Brown Butter Beauty products in-hand, or if you have to order online at www.brownbutterbeautyshop.com.

Christina Patrice

Born, raised, and living in Los Angeles, Christina is BGLH's resident transitioning expert and product junkie. In addition to loving all things hair, she is a fitness novice and advocate of wearing sandals year-round. For more information on transitioning, natural hair, and her own hair journey, visit maneobjective.com. Or, if you like pictures follow Christina on Instagram @maneobjective.

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34 Comments on "10 More Incredible Black-Owned Natural Hair Businesses to Support"

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Al Calice

Hi everyone” I am Al trying to venture into the natural hair selling business. I need your professional advise on, what type of hair is more preferable in the market?


I would suggest marketing to all hair types. That way, you reach a wider audience and bring in more money. Or, if you’re fuzzy about what is acceptable in the natural movement, I would try it safe for maybe the first couple years and sell products that are essential and nourishing for ALL natural hair. You can stock items such as oils (peppermint, avocado, coconut oil), stock glycerin, wide tooth combs, spray bottles, plastic caps, safe heating caps for deep conditioning, or maybe even partner up with other natural hair care business.


I like Karen’s Body Beautiful products but the ordering process and customer service is like going back to the stone age.

Yes, Really

More black owned beauty supply stores too please!


I know this is an old post, but I just wanted to add that Curluxe Naturals is a new line that I believe is black owned. There items are AMAZING! I just received a sample order from them based off of a youtube review. http://curluxenaturals.com/


http://www.NaturalStyleByFUBU surprisingly Great product line for men and women…


Do you know if just natural skin care is black owned?


there are more check out this page/link. you will find anything business by black people in USA,also in the comment section. http://www.afrobella.com/2014/11/26/101-independent-black-owned-businesses-support-blackout-friday/


[…] a result of more women wearing their hair in it’s natural state, many woman-owned and/or black businesses that cater to natural hair care have emerged . If you’re a woman who wears hair pieces, […]


[…] word about great natural hair small businesses. Many of them have been featured on my blog, and here on BGLH. In truth, this personal movement began after I wrote an article in which I researched […]


[…] the word about great natural hair small businesses. Many of them have been featured on my blog, and here on BGLH. In truth, this personal movement began after I wrote an article in which I researched many relaxer […]


[…] the word about great natural hair small businesses. Many of them have been featured on my blog, and here on BGLH. In truth, this personal movement began after I wrote an article in which I researched many relaxer […]

beatrice john

Great list and I like Afroveda. Also check out Jakeala on etsy, that deep hair conditioner and chocolate shampoo bar is the BOMB!


Consigning on buyer beware with hairatagehydration.com. Poor customer service, extremely unprofessional, unsanitary conditions, and no set system for product constitution. Extreeeeemmmmeelllyyy slow service.


Awesome web site. All your posts are actually btraully genuine as well as to the point. You don’t spend your time on common arguments. I won’t just about any reply have, but, thanks, and consequently gratitude.


Please be warned about Hairitage Hydration!!!!!! Unsanitary work areas , no consistency in products and separation or products due to free hand measuring products. Owner is completely unprofessional in every possible way. Shipping taking up to 43 days if not longer.

Shirley Kirby

I recommend doing further research on Hairitage Hdration. Customer service, unsanitary working conditions, and product quality/consistency is an issue. Also she uses a formaldehyde as a preservative. Check out Curly Nikki and Long Hair Care Forum, hundreds of posts by unhappy customers.


did I miss Karen’s Body Beautiful?


I love Crystal’s Royal Secrets. Their Sheep Sorrel ointment is the truth!The Herbal Hair Rejuvenater is so very moisturizing….


Afroveda is like noursihment for your hair. Oyin Handmade is another treat as well. My third choice would be B.A.S.K.

Tina Beanie

I love, love Darcy’s products! Plus, she has amazing customer service and her packages were received wonderfully packaged (and extra touch I loved). I will have to try the pumpkin seed moisturizing conditioner. It’s the perfect season for it.

Tiff E.

Suprised that Oyin Handmade and Camille Rose Naturals didn’t make the list. Amazing products from both!!!

Black Girl With Long Hair

They are mentioned in part 1 and 2 of this series 🙂


I LOVE Tree Naturals products. Her hair, Natasha, is the only marketing she needs lol. My hair adores the Whipped Curl Creme. I get so excited when I see her table at a naturl hair event because I get to stock up! And the fact that she is a sweetheart is definitely a plus.


I would love to support these businesses but it saddens me that most of all the products available have some form of protein or protein mimicking ingredient in MY hair (ex. coconut oil, aloe vera)is in them. You see the same core ingredients in natural hair products over and over again and if your hair hates them or you are allergic, you are shut out of much of the market. I just wish there was much more variety in ingredients but its nothing new in hair care. It just sucks.

I’m just venting really because I hope companies read this.


Make your own! There have got to be others out there like you. Maybe next time you will be featured!


Yes, I plan to in the future! Thanks! I will still be recommending these brands to others in the meantime.


[…] 10 More Incredible Black-Owned Natural Hair Businesses to Support | Black Girl with Long Hair. […]


Please add Kreyol Essence to the next list!


I love, loVE, love the Pumpkin Seed Moisturizing Conditioner by Darcy’s Botanicles! It’s one of my staples. I love how it moisturizes my hair without weighing it down and the smell is heavenly! Did I say that I love it? 😉


i’m intrigued by the pomade shop – will have to check them out.

My favorite from Afroveda is their Shea Amla Whipped Butter. I haven’t tried any products from any of the other lines except for Darcy’s Botanical when everything/most things were $12 and I was very happy with what I purchased. I’ve tried some things from the other lists such as Qhemet Biologics which I’m using now and really like too, and don’t think I’ve tried from the other brands but hope to try all of the other 24 lines. Yes, I’m actually trying to be a product junkie. I still need some help with what works for my hair in addition… Read more »