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Intro­duce your­self!
I go by LaMarie. I’m Black and Cape Verdean, and I was born and raised in The Big Apple of The States, New York City.

Why did you make the deci­sion to go nat­ur­al?
Tech­ni­cal­ly speak­ing, I’ve been “nat­ur­al” my entire life. I’ve nev­er had a relax­er, tex­tur­iz­er or any oth­er per­ma­nent tex­ture-alter­ing treat­ment applied to my hair. How­ev­er, about mid way through junior high, I began get­ting my hair pro­fes­sion­al­ly pressed and curled at a local hair salon about once month. This went on for a good 5 years up until my last year of high school. I became attached to the idea of hav­ing straight hair despite the fact that I nev­er saw any sig­nif­i­cant length reten­tion. I couldn’t even fath­om dar­ing to dis­play my own tex­ture, lest my soci­ety-deemed val­ue go down a few notch­es. Even­tu­al­ly, I just got tired of the appoint­ments, the weath­er dodg­ing, the feel­ing of oblig­a­tion, and the fear of judg­ment, and—without even real­iz­ing it—started my jour­ney toward healthy hair by elim­i­nat­ing straight­en­ing and heat from my reg­i­men. Not know­ing what to expect, I sim­ply decid­ed to let go and let my strands do what they nat­u­ral­ly did.

How would you describe your tex­ture?
My hair is gen­er­al­ly a 3c tex­ture, but there are some vari­a­tions here and there. To start with, my strands gra­date from the left side of my head around to the right, from the tight­est of my curls to some slight­ly loos­er ones. I have some strands that are wavy/kinky from root to almost the very end (not heat-dam­aged), some whirly ones that start wavy at the root and become curly from the mid­dle onward, and even some ful­ly coiled strands around my hair­line. The actu­al shapes of my strands include pen­cil-width curls, coils about half that size, and a very round­ed yet sharp zig-zag pat­tern. There are even some weird areas of my strands that mim­ic that square kink that old school tele­phone cords used to get in ran­dom places as they wore in. Despite my wash-n-go’s appear­ance, I have medi­um den­si­ty hair inclin­ing a bit toward the thin­ner side, and my strands are some­what fine with rea­son­able poros­i­ty. My hair isn’t par­tic­u­lar­ly unruly, but it does tan­gle a lot when I wear it loose for extend­ed peri­ods of time.

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Describe your styling reg­i­men over the course of the month.
In cold­er months I like to pre­serve my hair and keep my ends safe, so I pro­tec­tive style most of the time in sim­ple ways like buns, roll-tuck-and-pin’s, braids, etc. When I do this, I lay­er prod­ucts gen­er­ous­ly for mois­ture and secu­ri­ty on wash day, and re-mois­tur­ize my ends with water in a spray bot­tle and oil when my hair feels dry. I don’t wash my hair as fre­quent­ly in the Win­ter and Fall. In warmer months I like rock­ing my ‘fro as an acces­so­ry, so I do a lot of wash-n-go’s and flat-twist-outs with any­where from 4 to 9 twists. For my wash-n-go’s I usu­al­ly use Shea Mois­ture Kids Curl­ing But­ter Cream or Curl Enhanc­ing Smooth­ie. For my twist outs I use a creamy leave in like Can­tu Shea But­ter Leave-In Con­di­tion­ing Repair Cream. For either style I fin­ger-comb the prod­ucts through my hair for def­i­n­i­tion and always fin­ish with an oil. My ‘fro usu­al­ly lasts me up to 5 days with fluff­ing before I have to detan­gle the un-detanglable mon­ster it can become lol. Then I co-wash and re-style.

What does wash day look like for you?
I usu­al­ly wash my hair about 2 to 4 times a month. I rarely sham­poo, so I nor­mal­ly co-wash with Suave Pro­fes­sion­als Mois­tur­iz­ing Almond + Shea But­ter Con­di­tion­er. I detan­gle in four sec­tions with a wide-tooth comb while the con­di­tion­er is in my hair. Then I rinse and deep con­di­tion with whatever’s on hand (coconut oil, a hair mask, etc.) for any­where from 20 min­utes to an hour. After­ward I apply my leave-in (cur­rent­ly Gio­van­ni Direct Leave-In Con­di­tion­er) and either a dai­ly mois­tur­iz­er or curl enhanc­ing cream depend­ing on how I plan to style my hair. Last­ly I seal my ends with oil. I tend to favor extra vir­gin olive oil and argan oil for my hair, but I usu­al­ly apply Jamaican black cas­tor oil or coconut oil to my scalp.

Describe your favorite go-to hair­style for days when you don’t have a lot of time to style.
I almost always make time to style my hair. But on the rare occa­sion when I don’t, I go for a typ­i­cal bal­le­ri­na bun, some­times adding a scarf for extra cute­ness.

How do you com­bat shrink­age?
I don’t find the amount of shrink­age I get to be a prob­lem for me so I just let it hap­pen.

What are some of your prob­lem areas (if any) that require spe­cial care and atten­tion?
The prob­lem area of my life is the low­er part of the back of my hair. I expe­ri­ence break­age there, and the hairs there are weak. I can’t seem to retain near­ly as much length in that area as I do on the sides. It’s a huge frus­tra­tion and I feel like it’s notice­able.

What are 2 do’s for your tex­ture?
Do detan­gle hair when wet with a slip­pery prod­uct. Do give hair a break from time to time.

What are 2 don’ts for your tex­ture?
Don’t use heat if it can be avoid­ed. Don’t for­get to re-mois­tur­ize through­out the days.

Is there a blog/webpage where we can find you?
My nat­ur­al hair/beauty/style chan­nel on YouTube and my Insta­gram account are both: @SheIsLaMarie ( and ( So sub­scribe and fol­low me! ;)


Just anoth­er lover of nat­ur­al hair and expres­sion.
— Style Icon Coor­di­na­tor for BGLH

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10 Comments on "LaMarie // 3C Natural Hair Style Icon"

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I’m black & Cape Verdean as well! I read your descrip­tion of your hair & I can relate to all of the dif­fer­ent types of curls you have.
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Wait..aren’t Cape Verdeans Black? Just sayin.
Nice hair btw.

Jay Dot

LOL you’re right. peo­ple always mix up nation­al­i­ty & race…it’s hilar­i­ous.


So gor­geous!


Oooh, your hair looks so sim­i­lar to mine. I love it, great pho­tos.


real­ly nice hair :)

Youngin girl

Ooh la la, Your hair is cute.


Your wash day is almost iden­ti­cal to mine! Such beau­ti­ful hair.. I love the dif­fer­ent styles!


I’m going to need to know every shade of lip stick LaMarie is wear­ing… I love them all. Please and thank you!

Miss Mo

Wow you are beau­ti­ful and so is your hair. :)