photo credit: for Tendrils and Curls

In light of the Grand Jury decision to not indict former police officer Darren Wilson for the murder of unarmed teen Mike Brown, there have been calls across social media and various online outlets to boycott Black Friday and redirect those funds to Black or other minority-owned businesses. The call was met with mixed reactions. Some balked at the idea and were staunchly against it. Others (like me) supported the idea, but also felt the need for a more long-term strategy that would continue to focus on building economic capital (and therefore leverage) within Black communities.

On Thanksgiving day, I had a passionate discussion with my brother in-law about the economic call to action. I shared with him that I believed the ever-growing natural hair community presents a unique opportunity as an enclave in which this economic shift can take place — because it already is. The move to support small, women, Black, and other minority-owned business is already alive and well within the natural hair community. We support brands like Obia Natural Hair, Camille Rose Naturals, TGIN, TreLuxe, Alikay Naturals, Qhemet Biologics, curLUXE Naturals, Bee Mine, Nancy’s Kitchen, CurlPrep, Coco Curls, Mielle Organics, Sister’s Keeper, The Mane Choice, and dozens others. I don’t know about you, but I support small business brands because the overall quality of product tends to be higher, they tend to be healthier for my hair, and I trust the brands more because they are the brainchildren of women with a vested interest in natural hair, and because it means everything to be able to financially support the dreams of women who look like me.

We’ve got the brands down to a science, now it’s time for phase two. Supporting the small in number, but ever growing Black-owned beauty supply stores and retailers — both brick and mortar and online. Here’s a list (it is by no means definitive) of beauty supply stores that you can visit and shop online with, to continue with the call that harkens back to the 90’s LA Uprising to “Recycle Black Dollars”:

Note: If you know of a Black-owned beauty supply store or online retailer that is not mentioned, please leave it in the comments and I will add them to the list. Thank you!

Brick and Mortar Stores
Curl Kitchen
3428 S. King Drive
Chicago, IL 60616
(312) 273-3646
From the owner: Curl Kitchen is a natural/organic based hair care store located at 3428 S. King Drive Chicago, IL 60616 in Bronzeville. We are Chicago’s premier retailer of hair care products tailored to those who wish to embrace their tresses in its naturally ethnic state. Whether the customer has waves, curls, kinks, coils, or locs we offer an exceptional class of products. We offer products that were created and produced by those who understand our unique tresses and have translated this understanding into products that improve the health and manageability of natural hair. We’re located directly next door to Huetiful salon, where there are five fully staffed trained cosmetologists ready to answer all your transitional and curly hair questions !

Tendrils and Curls (online shopping available)
2501 1/2 S. Shepherd Drive, #1
Houston, TX 77019
(713) 520-7179
From the owner: At Tendrils and Curls™, we are committed to providing a one stop shopping experience, both in our brick and mortar boutique in Houston, TX and our eBoutique. Our goal is to ensure that those with naturally textured hair have access to high quality products and accoutrements which highlight and nourish the texture and splendor of their naturally wavy, curly and tightly coiled hair from the inside out. We provide consumers with opportunities to compare and contrast brands in order to make educated decisions about what products will work best for the health, maintenance and styling of their unique hair textures and at addressing their specific concerns

Trina’s Beauty Supply & Salon
4854 W. Pico Blvd.
Los Angeles, CA 90019
(323) 931-1359

Tru’Mane Natural (Grand Opening 12/6)
332 S. Market Street
Inglewood, CA 90301
(213) 235-6533

Black Girls Divine Beauty Supply & Salon
3904 Church Ave.
Brooklyn, NY 11203
(347) 365-7540

Hairizon Beauty (online shopping available)
341 W. Main Street Ste. 104
Durham, NC 27701
(800) 557-9828
From the owner: At Hairizon Beauty, we believe that hair care’s best ingredients are found in nature. Our goal is to provide products derived from earth yielded agents, leaving your hair healthy, vibrant, and fragrant. We select products that avoid any unnecessary chemical additives and instead incorporate essential oils, herbs, flowers and minerals to protect and strengthen hair.  Our products can be applied to all types of hair whether natural and/or chemically treated hair.

Pampered & Twisted Natural Hair Boutique (online shopping available)
15015 Westheimer Parkway Suite L
Houston, TX 77082
(281) 86-CURLY
From the owner: Providing healthy and natural hair care supplies and products to the Southwest Houston / Katy area, as well as the online community is the focus of Pampered & Twisted. We strive to assist our customers in achieving healthy hair by supplying natural hair care products for all textures of natural hair. The products we offer are designed for naturally curly hair, but are effective on transitioning and/or relaxed hair textures. The brands we provide aim to serve customers who not only care about the look and feel of their hair; but also about the knowledge of hair maintenance and management.

Jordan’s Beauty Supply & Professional Product Distributions
1911 E 79th St.
Chicago, IL 60649
(773) 734-6268

Desired Beauty Supplies
1174 Big Bethel Road
Hampton, VA 23666
(757) 827-6710813

Old Oyster Point Rd.
Newport News, VA. 23602< (757) 595-2119 From the owner: Desired Beauty Supplies welcomes you. We are a family owned and operated beauty supply store located in the Hampton Roads area of Virginia. Our mission is to offer hair and beauty products that are affordable and reasonably priced in a warm and customer friendly atmosphere. We believe in individual hair style and creativity, therefore we carry hair care products for all hair types from relaxed, to natural and in between! We would love for you to come visit us today!

Majestic Beauty Supplies Victorville, CA
14580 7th St.
Victorville, CA 92395
(760) 843-8443

Diva Beauty Supply
3237 North Pleasantburg Drive
Greenvile, SC 29609
(864) 467-0790
From the owner: Diva Beauty Supply was established over 7 years ago as a small 1,200 sq. ft. store in Greenville, SC. Thanks to our great customers and hardworking employees, we have grown to over 4,200 square feet as one of upstate South Carolina’s leading beauty supply stores! Customer satisfaction is paramount here, at Diva Beauty Supply. Let us help you beautify yourself and live life to the fullest!

Epic Curls
Regency Square Mall
1420 North Parham Road
Richmond, Virginia 23229
(Located on the 2nd Level across from The Body Shop)
(804) 741-1540
From the owner: Epic Curls was founded by three sisters on a mission to find hair care products to treat there tresses for their specific needs. At the birth of Epic Curls one owner was natural, another transitioning and the other relaxed. Our mission to find products without chemicals, to find products that truly worked and that did not require us to go to more than one location to get them inspired us to create Epic Curls. Having used natural hair care products for many years we decided to bring what we’ve researched, learned and what we love to you. Epic Curls is your one stop shop for all the products you need to maintain, treat and style your hair. We believe hair should thrive, and be as lively and lovely as the person wearing it!

Head Games Beauty Supply
671 N. Pleasant St.
Amherst, MA 01002
(413) 253-7478

Healthy Hair Dimensions
The Shops at Heritage Place
4450 Hugh Howell Road Ste. 13
Tucker, GA 30084
(770) 908-8020

Nyenzo Natural Botique (online shopping available)
918 Rock Quarry Rd. Ste. 103
Raleigh, NC 27610
(919) 649-1063
From the owner: Nyenzo Natural Boutique is THE preferred choice for quality natural haircare and skincare products. Unlike many haircare and skin care stores, we actually use the products that we retail and therefore are able to share our personal experiences. Since 2009, Dionne Blanks, the founder of Nyenzo Natural Boutique, has assisted countless customers with successfully selecting products based on their specific needs. Experience the Nyenzo difference for yourself by shopping our detailed webstore.  We thank you for visiting our site and hope that you enjoy the carefully selected natural products that Nyenzo Natural Boutique has to offer.

Truly Natural Boutique Chicago (online shopping available)
1926 S. Wabash Ave.
Chicago, IL 60616
(312) 674-9080
From the owner: Shine, dine, wine, and gain knowledge of the world’s best natural beauty products at truly natural boutique in Chicago. Spend $75 or more and qualify to book your Curl Coaching session with a licensed stylist. Learn how to get the best use from your natural product purchases and learn to perform the natural hair styles of your choice. We are here to deliver unique solutions for your daily wavy, kinky, curly hair care regime. Say goodbye to unnatural frustration. Pamper yourself with our truly unique Magnificent Mane session and add makeup/ professional photography to your Curl Coaching Session. Celebrate your natural style at Truly Natural Boutique Hair Care + Accessories!

Mine, Naturally (online shopping available)
4875 W. 56th St Suite E
Indianapolis, IN 46254
(317) 295-8905
From the owner: Mine, Naturally is an Indianapolis based beauty supply store dedicated to providing products to those who choose to live a chemical-free lifestyle. We provide the highest quality of customer satisfaction through excellent service and quality products. The creation of Mine, Naturally is in direct response to the growing demand in the community for a local natural beauty supply store. Our mission is to establish Mine, Naturally as an important brand that represents quality in natural skin care & hair care. We are dedicated to providing quality products and maintaining high customer satisfaction by rendering excellent service and furnishing an enjoyable, friendly atmosphere.

Simply Wholesome
4508 W. Slauson Ave.
Los Angeles, CA 90043
(323) 294-2144
From the owner: Simply Wholesome is dedicated to providing the proper resources to living a healthy lifestyle. We believe in promoting and celebrating our cultural diversity, combined with exceptional customer service in a warm and comfortable setting. Our motto focuses on “keeping you looking good and feeling good.” Simply Wholesome commits to serving you best. We believe that our business is a genuine reflection of this community & we serve the greater Los Angeles area.

Naturally Me Hair Store
3535 Sherwood Forest Blvd. Ste. 142
Baton Rouge, LA 70816
(225) 448-5662
From the owner: Naturally Me is an independently owned and operated natural hair products store locally serving Baton Rouge, Louisiana, and the surrounding areas. We understand the importance of embracing your natural hair texture. We offer a wide variety of specifically selected natural and organic-based products designed to nourish, strengthen, rebuild and maintain healthy natural hair. Naturally Me provides customers helpful information on caring for natural hair, which has been gathered from outside educational resources.

African Naturals
4511 S. Kingshighway Blvd.
St. Louis, MO 63109
(314) 768-0710

Go Natural 24/7
4721 SE 29th St.
Del City, OK 73160
(405) 601-4673
From the owner: The owners at Go Natural 24/7 believe in taking a holistic approach to care. “It’s simply not enough to look beautiful…our goal is to inspire our customers to take proactive measures to adopt a healthy lifestyle to feel beautiful from the inside out.” At Go Natural 24/7, we offer a diverse selection of health supplements, organic essential and carrier oils, raw ingredients for formulators and natural & organic hair and skin care products.  Go Natural 24/7 also manufacturers their own line of fair trade organic and natural hair & skin care products.  We have also recently opened a non-chemical hair salon at our Del City location. We have received so much love and support from natural enthusiast throughout Oklahoma, across the United States and abroad and we would like to take this opportunity to say, Thank you!

Shades of Afrika
1001 E 4th St.
Long Beach, CA 90802
(562) 436-2210

114 E 6th St.
Corona, CA 92879
(951) 284-7888
From the owner: Shades of Afrika began with a concept when we noticed that there were too few places that offered affordable Afrikan Art, Afrikan made products, and even fewer book stores. There seemed to be a pressing need to tell our story, establish ourselves in the community,  and provide a positive environment for businesses in our community. There were lots of Afrikan writers, artists, jewelry makers, seamstresses, and entrepreneurs, in the area and they helped bring Shades of Afrika to life. To those then and now, we give thanks. We are dedicated to the betterment of our community, and it’s the community that we have seen grow just as we have grown. Shades of Afrika has evolved from being a small retail store to being a cultural center that hosts a variety of social and educational events, lectures and study groups. 

Online Retailers 
From the owner: Our goal is to provide quality Hair and Beauty products made with natural/organic ingredients. We hope you enjoy our selection thus far, but this is by no means all we have to offer. We intend to keep pace with the ever-changing beauty/hair care industry for new products, colors and styles. Keep your eyes on us as we introduce more products.

Luxe Beauty Supply
From the owner: Luxurious Hair Boutique a.k.a. Luxe Beauty Supply is committed to providing exemplary customer service while offering the latest in rich and superior quality. Shop with confidence knowing that the hair we sell is inspected and photographed by qualified individuals who are knowledgeable and attentive to every detail. We understand hair is a woman’s crowning glory and we offer many options to make sure you receive the personalized attention you deserve.

We are ranked among the best and received a SBA Small Business Excellence Award in 2009 for those efforts. From a humble beginning in 2006, our product lines have expanded to include the world’s most luxurious brands of hair, cosmetics, fashion accessories, and hair care products. We are the first to debut the newest and latest products to the market by seeking out niche and exclusive manufacturers.

Natural Hair Shop

Malachite Naturals Boutique
From the owner: Malachite Naturals Boutique, LLC specializes in providing natural hair, skin, and body care products for the whole family as well as aromatherapy fragrances for the home. Our online store and soon to come (Brick and Mortar) boutique prides itself in selecting only the best creams, oils, moisturizers, butters, etc…. created by talented artisans who practice using natural and organic ingredients for their handmade goodies.  All products offered at Malachite Naturals Boutique have been researched in great depth, have outstanding reviews, and is recognized by the natural community as providing products that support your natural commitments. Our mission is to encourage the use of natural and organic products and to educate our customers on the benefits of using these products. We are here for you! It doesn’t matter if you are a first time customer or returning customer. We truly value your business and our relationship. We look forward to helping you be NATURAL!

If you know of a brick and mortar or online natural hair beauty supply store, please add them in the comments below! Which retailers will you be visiting?

Christina Patrice

Born, raised, and living in Los Angeles, Christina is BGLH's resident transitioning expert and product junkie. In addition to loving all things hair, she is a fitness novice and advocate of wearing sandals year-round. For more information on transitioning, natural hair, and her own hair journey, visit Or, if you like pictures follow Christina on Instagram @maneobjective.

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97 Comments on "26 Black Owned Beauty Supply Stores to Support"

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There is a new natural hair boutique store in the Bay Area Ca called K&B beauty boutique. All of the products are to promote healthy hair. There website is
Address 13 Dutton Ave San Leandro Ca 94577

You ladies must get hip to It’s a black owned high quality lipstick line for black women, I love it. I met the owner (kgreen) she is a very sweet educated black lady. She said she is tired of us dong business with companies who don’t even care to hire models that look like us. Let’s put a stop these white and Asian companies becoming millionaires from OUR money. I’ve been making a point to shop black whenever I can. When we begin to make ourselves successful and keep money in the black community that is when we will… Read more »
Afroshoppe Products for naturals in Europe. We ship Worldwide.

Mocha Souffle

Elise Beauty Supply, LLC an online store

Nikki Rushing

I would like to add Hair 180,LLC as an Online Store: “A Fresh Alternative To The World Of Hair Care”


The products look great, Nikki. I will book mark. Be sure to check out for your lipstick needs. High quality lipstick made for black women by black women. Beautiful colors


Definitely need to add in DooBop


Splendid Naturals… The only company I know that uses “All Natural” products. They only have an online shop for now….

Morgan W

Naturally Beauty Supply
1046 Fayetteville Rd Atlanta GA

Tiffany Faggins

Natural Select Beauty Supply Store
1111 W. Ledbetter Dr Suite # 200 Dallas TX 75224


Simplicity Hair Oil is an online store that sells a natural haircare line

Martez Gurley EL

We support everyone making strides in business, we are a global wholesale supplier of top quality human hair extensions. We carry weft, clip, tape, and tips. Please email us today. If you install hair but don’t sell it, you’re letting money slip through your fingers.


BLACK OWNED!!!!!!!!!!


I need some in the area of Memphis, TN if anyone can recommend a few.


Hi Cherish, is a black owned lipstick line for black women. They ship to TN. Ive made a couple of purchases and I love their prodcuts.


Luxe Beauty is not only online but also in Waldorf, MD close to St. Charles mall if anyone lives in the DMV


I really wish there were some in the VA Dc area. If anyone knows of any please let me know. Thx!


Hi April, is a black owned lipstick line for black women with beautiful colors, they will ship to your location. Once you try their lipsticks you will never go back lol


Thank you for this list, and for the others that have added to it- I’ve definitely bookmarked it! Although I’m not planning to do any travel outside the tri state area, I still followed these companies on fb and instagram to show love and support. Definitely will be visiting Ecodermis and Wolfberry!!

Amanda Mason

When I move to RVA I will definitely supporting Epic Curls!! #isupport

If anyone follows Hair Crush/Chime Edwards, she did a video post on her website called “6 Home Remedies & a Product for Dandruff & Dry/Itchy Scalp” where she recommends a hair & body butter from Baked Butters which is (or so I thought) a small, black-owned business. The butters come in yummy-sounding scents & I decided to try them. Please don’t make the same mistake I did! I think this company is a scam that just takes your money & you get no product, can’t reach anyone & have no recourse to get what you paid for. I knew something… Read more »
Curl Kitchen (Clare)

Thank you Christina (@ManeObjective) and Black Girl Long Hair for mentioning us! We appreciate you!

Dede Santos

This is important thank you for posting this. THe recent cases of racial profiling and police brutality has made me more aware of supporting black owned businesses I recently bought some products obia natural and plan on checking out the nyc brick and mortar stores mentioned.


I go to the following store in Brooklyn, they carry great products:

Ecodermis and Wolfberry
563 Lincoln Place Brooklyn, NY 11238 (Between Franklin and Classon)
Nearest train (2, 3, 4, 5 to Franklin Avenue) Ecodermis-and-Wolfberry
Follow Us: &
Link Us on Linkedin: Ecodermis
Pin It:
Store Hours: Mon.- Fri. 11AM- 8PM


I love this list. When I get back to Chi-town, I know just where to go.


Foxy Mango is also a online retailer for natural hair products. Customer service is excellent and shipping is fast.

I did not realize that Hattache was black owned! I’m so glad because I just ordered from them up to last week. Their delivery time is amazing, considering that they ship through the U.S. Postal Service. I got my last order in about 2-3 days! If you are looking to order afro kinky type hair, I definitely recommend them. They carry brands like Eon, Nafy and Kadi. They have other products too, but I just ordered the hair. I had a great experience with them, and plan to reorder from them in the very near future. Just so you know,… Read more »

*NHC*– Natural Hair Community


Get Sassy Beauty Supply is not only black owned but family owned and operated. Located in Chandler Arizona you will find friendly and knowledgeable staff. Find us online at Remember to Keep it Sassy!


I already go to Simply Wholesome (whose attached cafe sells EXCELLENT empanadas) & Shades of Afrika on a regular basis.


Sam’s Beauty Supply Inc. 8701 s. Racine. Chicago, IL 60620 (773) 779-8287


Oyin Handmade!! Online retailer AND brick and mortar in Baltimore, MD. Products also carried in Target, Whole Foods and some other natural markets.


I did not realize there are three locations in Chicago! I only know of them. I will be sure to check the others out. Thanks!


Nyenzo in Raleigh closed several months ago. You should remove that shop from the list. What a shame. It was a great shop and the owner was so nice. Currently, I buy my products online. If anyone knows of another shop in Raleigh, please reply.


I really support your Article. It’s way overdue on the recognition that we need and must support our Community for us thrive and solidify our Economic position. This is what every other Community does.
Thanks for exposing and highlighting this important issue about “Recycle Black Dollars”.
As Business owner, we need to operate with excellent Customer Service and provide a friendly atmosphere so that customers will feel the need to support our Business. Customer service is key;this is from a personal perspective.


Atlanta Beauty Depot
2388 Cobb Pkwy
Smyrna, GA 30080


Are there any in NorCal?? If so please reply to me!



Obsidian Beauty Supply
9334 Jones Road
Houston, TX 77065

Evelyn Soetono

Owned and operated by a blaisian couple,the Whipped Shea Butter is devine for skin and sealing/ daily moisturizing hair 🙂


What is a “blaisian” couple?


“Blaisian” is someone who is of African/black and Asian descent. Or, since it’s a couple, it may be that one of them is African/black and the other is Asian.


oh…hmmm…ok, thank you

Evelyn Soetono

Hi Indigo!
I’m the founder of 15 Melbourne. I am of African/Caribbean descent, my husband and biz partner is Indonesian. Sorry for the confusion!


I don’t like lumping “black-owned” and “minority owned”…a LOT of beauty supply stores are “minority -owned” we give them $$$ and they have the worst customer service…and do not give back within the community to the people who give them money…no I do not like that lumping together at all…




Thank you for this post! Finally someone gets it!

Natural Hair Shop

Thank you so much for including The Natural Hair Shop in this list! We are a Black and Woman owned online store that provides satin hair accessories to help you maintain and protect you and your little one’s hair!

Our offerings include: charmeuse satin reversible bonnets, satin pillowcases, satin backed baby blankets, satin car headrests, satin lined winter hats and much more! We appreciate your continued support!


I just sent you guys an email requesting to tell me more about yourselves, literally 2 hours ago. I understand your tactic on being descreet about it. I totaly understand. Once people find out that a good and reputable business is black owned, they find a way to sabotage it. I TOTALY understand why you didnt want to disclose that info to me.
Your words “Black and woman” owned.
either way… .GET READY TO TAKE MY MONEY!!!

Yo Yo

I found your website sometime ago and I purchased 2 satin car headrest covers for my car back in July and will purchase 2 for my sister as a gift. My sis was telling how the back of her hair is breaking and dry and I mentioned could it be her headrests and she believed that the headrests and her chair at work may be the cause. So at least I can help her out with the car seat. Good quality satin…no complaints here.

The Natural Hair Shop

Wow! Thank you so much for the compliment! We are so happy that you are pleased with your purchase!

Kirby Gordon

Big Apple Beauty Supply is a black owned store. There’s a location in East Stroudsburg, PA and one in Scranton, PA

Pat Moore

Thank you so much for this opportunity to add TERRA VEDA ORGANIX natural hair products to the list.


That Brooklyn location isn’t correct. Google map it and you won’t find that location