The online nat­ur­al hair move­ment has been around for 20 years now. Tak­ing root in the 90s with trail­blaz­ing forums and sites like CurlTalk, Napp­tural­i­ty and Motown­Girl, it has blos­somed into a dig­i­tal and real-world com­mu­ni­ty that is attract­ing an ever larg­er share of young black women. And head­ing into 2017 it’s still going strong.

In its 100 for 2017 report, which projects trends based on user activ­i­ty, Pin­ter­est pre­dicts that nat­ur­al hair will con­tin­ue to be pop­u­lar in 2017, hail­ing it as a top 100 trend for the com­ing year. 

This is hard­ly sur­pris­ing. And at this point, with a gen­er­a­tion behind it, I think it’s safe to say the dig­i­tal nat­ur­al hair com­mu­ni­ty is here to stay.

Black Girl With Long Hair

Leila Noel­liste, founder of Black Girl with Long Hair (April 2008). Social media, pop cul­ture and black beau­ty enthu­si­ast. bell hooks’ hair twin…

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3 Comments on "Still Going Strong: Pinterest Projects Natural Hair Will Remain a Top Trend in 2017"

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Sabrina black

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Nat­ur­al beau­ty is the best beau­ty and thank GOD it is here to stay!


I’m glad to see this because this move­ment is tru­ly eye-open­ing in many ways. I just hope it keeps doing the same for oth­ers by remov­ing the veil of colo­nial igno­rance one day at a time. Beau­ty is beau­ty is beau­ty you can’t con­strain it and every race deserves their own space to express their own form of cor­po­ral aes­thet­ics.